My friends over at Janji are simply amazing people. Aside from designing, producing, and managing a popular clothing line, they are always looking for ways that runners can tie back. The Janji line donates a percentage of proceeds from the sale of every item to amazing charities across the world. Now, they’re taking it one step further by launching Janji Projects.
Janji Projects is a crowd funded giving platform that allows runners to help others. Here’s how it works – the Janji guys will post a campaign to Projects.RunJanji.com and works kind of like KickStarter. The campaign will feature a particular apparel item that is linked to a specific cause. If the campaign is funded 100% the apparel will be manufactured and the cause will be funded. It’s that easy. Anyone who backs the campaign will get one of the limited edition shirts and will know that their money went to an amazing cause.
The first Janji Project is the Uganda Run for Another shirt. The shirt is made of performance blend of polyester and rayon and features a pattern inspired by Ugandan basket weaving. The linked cause is the construction of water access points in rural Uganda. If the campaign is funded 100%, production of the shirts will begin along with parallel construction of the water point. Awesome! The water point will give 350 rural Ugandans access to clean water. Backers will get their limited edition shirt, and the satisfaction of knowing they are helping to make a real difference for Ugandans.
The crowdfunded project launches at noon EST on October 27th on Projects.RunJanji.com. The design is exclusively available for preorder and, once the 100% mark is reached, the project will be taken down from the site. The shirts are expected to ship before December 20th.
A little background on Janji from Dave:
The idea for Janji began at the DIII Track Championship meet, where Mike Burnstein and Dave Spandorfer raced the 10k on a stifling hot day. Needing copious amounts of water to just finish the 25 lap race, they were inspired to use their sport as a way to give people access to something they too often took for granted: clean water. After the meet, the two college teammates launched Janji. Now sold in over 100 stores around the country, every piece of Janji apparel has a design inspired by a country and, when a runner buys it, the runner gives clean water to that country.
“Our goal at Janji is to help inspire runners like ourselves to give back and run for another,” Spandorfer says. “By launching Janji Projects, the giving is direct. A runner can head out for a run knowing the shirt on their back provides access to clean water to 350 people in Uganda.”